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France’s Danone to buy WhiteWave to boost U.S. business

18/07/2016

Reuters

France’s Danone said on Thursday it would double the size of its U.S. business by buying organic foods producer WhiteWave Foods Co for $10.4 billion in its largest acquisition since 2007.

The purchase will help Danone pursue affluent consumers by adding WhiteWave’s popular health food offerings such as Silk almond milk, Earthbound Farm organic salad and Horizon organic milk to its lineup as it struggles in more challenging markets such as Brazil and Russia.

It is the first major transaction by Emmanuel Faber who took over as Danone’s chief executive in 2014 and has vowed to return the group to “strong profitable and sustainable growth” by 2020.

 

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